I'm constantly excited by story/art installations in the world that spark people's imagination.

The idea of turning a corner and seeing something impossible there, that changes the way you see things.

✿ ✿ ✿ ✿ ✿ ✿ ✿ ✿

Along those lines, I am creating a love letter scavenger hunt in the San Francisco Mission for Valentine's Day 2013.

With the help of a group of friends, I'll be hiding 100 love letters for strangers to find, each in a bottle tied to a bright, giant red balloon.

The idea is to have red balloons peeking out from all corners of the Mission, encouraging passersby to read the letters inside.

The floating messages-in-a-bottle will be secured down and hidden in shops, alleyways, and in plain sight.

✿ ✿ ✿ ✿ ✿ ✿ ✿ ✿

I hope the scavenger hunt encourages wonder, whimsy, and hopeless romantics all over the Bay area.

✿ ✿ ✿ ✿ ✿ ✿ ✿ ✿

Several businesses in the Mission (including Ourshelves, Viracocha and more) have already agreed to host stops on the scavenger hunt, and I'm creating a clue map to lead hunters on their way.

Myself and several friends will also be heavily documenting with video to share online at thisletterislost.com.

This will be a free event in an effort to add more awesome to the world.