We would create sponsored content on Facebook and Twitter in order to increase the reach and impact of the the GA Who Talks 6 Week Countdown to the Election Initiative. Who Talks?, in partnership with Rutgers University Center for American Women and Politics (CAWP) and the Women’s Media Center, monitors, collects data, and analyzes the gender balance of pundits who appear on top-rated morning and evening cable shows, calling attention to poor gender ratios in political commentary on MSNBC, CNN, and FOX.

Our report would include social media results in terms of increased activity on both FB and twitter as well as look at any increase in subscribers.

Two months ago we used $20 worth of sponsored Facebook content to promote our Who Talks initiative and it generated 6000 impressions and 73 actions. Imagine what $1000 would do split between FB and twitter. NOTE: We have not had the resources to use sponsored content on twitter.